Chamoli, February 27 – The women residing in the mountainous regions of Uttarakhand's Chamoli district are writing a new success story through their consistent and coordinated efforts in the fields of handicrafts and jute bag making.
Many local women have joined this initiative, receiving government assistance under the Pradhan Mantri Kaushal Vikas Yojana and becoming self-reliant.
Under the program, they have received training and financial assistance, enabling them to achieve financial independence.
So far, more than 200 women in the district have been trained in various disciplines. The training program provides them with detailed knowledge of jute bag manufacturing, sewing and embroidery, handicrafts, and other useful products.
Expert trainers are educating them on modern techniques, design, and quality standards to ensure that their products meet market demand.
After training, these women are producing a wide range of handicrafts through Self-Help Groups (SHGs).
Some have started their own businesses, while others are involved in marketing. They are benefiting from the growing demand for jute bags and handmade products. They are receiving orders from local markets and other areas, providing them with a stable source of income.
At the training centers, women are also being educated on product quality, attractive packaging, and marketing strategies. They are being taught how to market their products to a wider consumer base and establish direct contact with customers.
This initiative is not only strengthening their economic status but also increasing their self-confidence and social participation.
Speaking to IANS, a beneficiary, Sulochana Tiwari, said, "This scheme has brought about a profound change in our lives. We are now financially independent and able to actively contribute to family responsibilities. This skill development initiative in Chamoli is opening new avenues of empowerment for rural women like me."
She said that earlier they were confined to their homes, but through this initiative, they can come out and do their own business. This is of great benefit to them and they can also showcase their talents through this opportunity.