New Delhi, March 19 The Bharat Pavilion at the Hong Kong International Film & TV Market (FILMART) 2026 is showcasing the diversity of India's content and production ecosystem across films, television, animation, and emerging media.
The pavilion reinforces India's growing presence in the global media and entertainment landscape, serving as a strategic platform for international engagement, business exchange, and industry collaboration, an official release said.
The pavilion was inaugurated by Rajesh Naik, Consul General, Consulate General of India, Hong Kong & Macau SARs, who highlighted India's commitment to strengthening global partnerships across film, television, and emerging media sectors.
He also appreciated the strong participation of the Indian delegation, reflecting increasing global interest in India's media and entertainment ecosystem.
The Bharat Pavilion is jointly organized by the Services Export Promotion Council (SEPC) under the Ministry of Commerce and Industry and the National Film Development Corporation (NFDC) under the aegis of the Ministry of Information and Broadcasting, with support from the Consulate General of India in Hong Kong & Macau SARs.
FILMART began on March 17 and will continue until March 20.
The pavilion showcased the diversity of India's content and production ecosystem across films, television, animation, and emerging media, while facilitating B2B meetings, co-production discussions, and networking engagements with international stakeholders.
A panel discussion on the impact of films and emerging opportunities in the global content landscape was also held, bringing together industry experts to exchange insights on evolving market dynamics and cross-border collaborations, the release said.
The National Film Development Corporation (NFDC) continues to play a central role in positioning India at leading global film markets by enabling co-productions, market access, and distribution opportunities for Indian creators.
The pavilion also promoted key upcoming NFDC-led initiatives, including the Mumbai International Film Festival (MIFF) and the WAVES Doc Bazaar, scheduled from June 15 at the NFDC campus in Mumbai, focusing on documentary, animation, and short films.
It further highlighted India’s flagship platforms, including the International Film Festival of India (IFFI) and the WAVES Film Bazaar, to be held in November in Goa.
The Bharat Pavilion reflects a coordinated effort by the government of India to integrate policy, industry, and global outreach, positioning India as a key partner in the global media and entertainment ecosystem, the release said.