MBD Group Joins Radisson Hotel Group to Develop Luxury & Lifestyle Hotels

MBD Group Joins Radisson Hotel Group to Develop Luxury & Lifestyle Hotels.webp

Mumbai, February 23 Radisson Hotel Group (RHG) and MBD Group announced a long-term strategic partnership on Monday, under a Master Franchise Agreement, to support the growth of RHG's luxury and lifestyle brands, Radisson Collection and Radisson RED, across India.

According to a joint statement, under this strategic partnership, MBD Group will support the development of Radisson Collection and Radisson RED hotels across India.

In addition to RHG's independent development initiatives and broader partner network, MBD Group will also undertake business development, management, and franchising functions for both brands at identified and mutually agreed locations, thereby further contributing to RHG's growth strategy in one of its key markets, it added.

"India's premium hospitality market continues to see strong growth, alongside rising demand for contemporary, design-led lifestyle experiences. This strategic partnership further strengthens our ability to expand Radisson Collection and Radisson RED across key Indian markets, alongside our broader development initiatives."

"MBD Group has been a trusted partner to Radisson Hotel Group for over two decades, and together we are well positioned to scale these brands while creating distinctive hotels," said Nikhil Sharma, Managing Director and Chief Operating Officer, South Asia, Radisson Hotel Group.

Sonica Malhotra Kandhari, Joint Managing Director, MBD Group, said, "This partnership marks a decisive strategic milestone in MBD's hospitality evolution".

The planned portfolio is expected to have an approximate mix of 80 per cent managed and franchised hotels and 20 per cent owned properties, reflecting a shared focus on scalable, asset-light expansion, she added.
 
Tags Tags
asset-light expansion business development franchise agreements hotel development hotel franchising hotel portfolio india hospitality managed hotels management mbd group radisson collection hotels radisson hotel group radisson red hotels south asia strategic partnership
Back
Top