Menstrual Hygiene Awareness Campaign Launches at Namo Bharat Stations

Menstrual Hygiene Awareness Campaign Launches at Namo Bharat Stations.webp

New Delhi, March 7 A two-day awareness campaign on menstrual health and hygiene was underway at two newly inaugurated stations of the Namo Bharat corridor to mark International Women's Day.

A series of interactive activities related to menstrual hygiene have been set up at the Anand Vihar Namo Bharat Station in Delhi and Begumpul Namo Bharat Station in Meerut, Uttar Pradesh on March 7-8 for female commuters.

International Women's Day is celebrated on March 8.

The final phase of the Namo Bharat Regional Rapid System was inaugurated by Prime Minister Narendra Modi on February 22. At the launch, he praised the project as a symbol of women's empowerment, noting that most train operators and station control staff are women.

The awareness campaign is being organized by Everteen, a feminine hygiene brand, in collaboration with the National Capital Region Transport Corporation (NCRTC) to raise awareness about menstrual health and hygiene, dispel common myths and misconceptions, and encourage healthy menstrual practices, a statement said.

Hygiene kits will be provided to female commuters absolutely free of cost, it said.

A photo booth has been installed inside the stations to help visitors create wider awareness through social media outreach using dedicated hashtags, it said.

A trained team member will also board the women's coach of the train to conduct an "awareness drive on the go" through live chat and interactive sessions, the statement said.

The event aims to encourage healthy practices among women and young girls and promote open dialogue about menstrual health in public spaces, it said.

Namo Bharat is India's first regional rapid transit system, being run by NCRTC, a joint venture company of the government of India and the states of Delhi, Haryana, Rajasthan and Uttar Pradesh, under the administrative control of the Ministry of Housing and Urban Affairs.
 
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awareness campaign commuter education delhi everteen feminine hygiene products india international women's day meerut menstrual health menstrual hygiene namo bharat ncrtc public transport station awareness women's empowerment
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