Google and Alphabet CEO Sundar Pichai visited the Bharat GI Coffee Lounge, organized by the Department for Promotion of Industry and Internal Trade, during the India AI Impact Summit 2026 in New Delhi today.
During the visit, Mr. Pichai interacted with baristas and experienced the rich flavors of India's premium, GI-tagged coffees. Additionally, delegates from Finland, France, Japan, Nigeria, Botswana, Lithuania, Kazakhstan, Poland, and Germany, among others, also visited the Coffee Experience Centre.
The Department for Promotion of Industry and Internal Trade has launched Bharat GI as a unified national brand for intellectual property. The coffee experience centre is attracting visitors who want to explore and experience various Indian coffees that are registered under the GI system.
