FWICE Urges OTT Platforms to Boycott Turkish Shows Amid Diplomatic Tensions

Streaming Platforms Like Netflix, Prime Video, JioHotstar Urged to Act in National Interest​

Mumbai, May 16 – The Federation of Western India Cine Employees (FWICE) has called upon major OTT platforms including Netflix, Prime Video, and JioHotstar to cease streaming Turkish shows in India. The move comes in response to Turkiye’s diplomatic stance favoring Pakistan, especially following recent cross-border tensions with India.
In a statement released on Thursday, FWICE emphasized its commitment to the nation's sovereignty and the interests of the Indian entertainment industry. The union, representing professionals from 36 crafts across the media and entertainment sector, said that continuing to stream Turkish content undermines national integrity.

“Turkey Supports Anti-India Activities,” Says FWICE​

FWICE expressed “serious concern and strong objection” to the ongoing promotion of Turkish series on Indian streaming platforms. The organization stated:

“Turkey has consistently extended diplomatic and political support to Pakistan on matters that are detrimental to India’s sovereignty and national interest, including on sensitive issues such as Kashmir.”

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The statement underlined that allowing widespread access to Turkish content could indirectly support a nation that does not respect India’s territorial integrity.

Appeal to Government for Action​

FWICE also urged the Ministry of Information & Broadcasting to take appropriate measures to either ban or limit the streaming of Turkish shows and films in India.

“Such a step will not only send a strong message globally but also encourage the promotion of Indian content and support the large workforce of our domestic entertainment industry,” the organization noted.

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Turkish Content Gaining Popularity in India​

Turkish dramas have developed a strong fan base in India since the early 2000s. Popular titles include:
Despite this growing viewership, the current geopolitical climate has triggered a reassessment of their presence in Indian media.

Broader Context: Rising Boycott Sentiments​

The demand for a boycott follows Turkiye’s recent criticism of India’s counter-terrorism operations targeting infrastructure in Pakistan and Pakistan-occupied-Kashmir. Reports also indicate that Pakistan utilized Turkish drones in the conflict.
Public sentiment has further escalated, with Indian travel platforms like EaseMyTrip and Ixigo issuing advisories against visiting Turkiye. Calls to boycott Turkish products and tourism have also gained traction across social media platforms.

Industry and National Sentiment Align​

As FWICE positions itself in favor of national interests, its appeal underscores the growing intersection of geopolitics and entertainment. The call for action places the spotlight firmly on streaming platforms, urging them to reconsider their content offerings in line with India's diplomatic priorities.