Mumbai, March 18 All stakeholders need to come together to address ethical issues concerning influencer marketing, which is estimated to be around Rs 4,000 crore, said a senior government official on Wednesday.Sanjay Jaju, the secretary in the Ministry of Information and Broadcasting, said...
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Mumbai, March 17 Young people are finding it difficult to distinguish between online content and commerce, according to a study by the Advertising Standards Council of India (ASCI) released on Tuesday.The study, which comes amid growing calls to ban young people from accessing social media...
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New Delhi, March 11 Rasna, the leading company in the instant drinks market, expects double-digit growth this season, driven by factors such as a favorable summer and a focus on reduced-sugar formulations, as well as fortified drinks, according to its Chairman, Piruz Khambatta.The company...
New Delhi, February 27 The Congress vehemently dismissed on Friday claims that it paid Instagram influencers to oppose the AI Summit and said this is a "false story" that originated from the BJP IT Cell.The opposition party's social media department head, Supriya Shrinate, said a witch-hunt...
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