New Delhi, March 15 Betting big on the appeal of Gen Z, beverage giant PepsiCo India has roped in Saiyara star pair Ahaan Panday and Aneet Padda as the new faces of its campaigns as the summer season approaches.This move signals a strategic push to deepen its connection with Gen Z audiences...
advertising
ahaan panday
aneet padda
beverage industry
brand ambassadors
campaigns
digital traction
gen z
india
marketing
pepsipepsico india
pop culture
summer season
youth culture